Zanotta House New York is a new sign
In a historical moment when the relationship between home and the city, private and public sphere, internal and external, must be rethought with a more fluid and evolved approach, less rigid, more respectful of people. In this sense, the project becomes the synthesis of a precise vision that, in a hybridization perspective, interprets the spaces of living by exploiting its ability to separate and connect at the same time, to represent the continuous exchange with the city: Zanotta House New York will be the venue of events, exhibitions, performances, opening up to different audiences (professionals, dealers, press, university, culture and art) to connect with different communities, in mutual enrichment.
Zanotta is in fact plurality – of people, products, languages – and in accordance with this DNA the project also hosts specialist partners and will be renewed cyclically by a different design studio, to suggest multiple declinations of contemporary living. This is Zanotta's idea: a dynamic and flexible place, where products are at the service of those who use them, and things evolve like life following the osmotic dialogue between the social and intimate dimension.